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The New Rules of Retail: Competing in the World's Toughest Marketplace

The New Rules of Retail: Competing in the World's Toughest Marketplace

  • Author: Lewis, Robin Dart, Michael ...

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Marketing Channel Strategy

Marketing Channel Strategy

  • Author: Coughlan, Anne Anderson, Erin...

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The Handbook of Mobile Market Research: Tools and Techniques for Market Researchers

The Handbook of Mobile Market Research: Tools and Techniques for Market Researchers

  • Author: Poynter, Ray R. Williams, Nav...

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Understanding Management: Social Science Foundations

Understanding Management: Social Science Foundations

  • Author: Willman, Paul

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The Management of Luxury: A Practitioner's Handbook

The Management of Luxury: A Practitioner's Handbook

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Promotional Marketing: How to Create, Implement & Integrate Campaigns that Really Work

Promotional Marketing: How to Create, Implement & Integrate Campaigns that Really Work

  • Author: Mullin, Roddy

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The Marketing Performance Blueprint: Strategies and Technologies to Build and Measure Business Success
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All Thumbs: Mobile Marketing That Works

All Thumbs: Mobile Marketing That Works

  • Author: Kelley, Michael Dru

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The Mindful Marketer: How to Stay Present and Profitable in a Data-Driven World

The Mindful Marketer: How to Stay Present and Profitable in a Data-Driven World

  • Author: Nirell, Lisa

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Aligning Strategy and Sales: The Choices, Systems, and Behaviors That Drive Effective Selling

Aligning Strategy and Sales: The Choices, Systems, and Behaviors That Drive Effective Selling

  • Author: Cespedes, Frank V.

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